Your website is often the first impression people get of your business, so if it looks a little off, people will notice. The good news is you don’t need to be a web designer to make quick, impactful improvements.

In under an hour, you can actually go to “okay, this looks legit.” These DIY tweaks will help polish your site, make it feel more professional, and create a better experience for your visitors. Let’s get into it:

1. Fix Your Fonts (Less Is More)

Fonts set the tone for your brand. If you’re using five different ones (or something unreadable), your site instantly looks unpolished.

Quick Fix:

• Stick to two to three fonts max: one for headings, one for body text, and maybe an accent font.
• Make sure your fonts are easy to read on both desktop and mobile, and no tiny script fonts.
• Use tools like Fontpair to find fonts that actually work together.

✅ Bonus Tip: Increase your body text size to 16px or larger – small fonts arw outdated and hard to read.

2. Adjust Your Spacing & Alignment

A cluttered or unevenly spaced website looks chaotic and cheap. Proper spacing makes your site feel intentional.

Quick Fix:

• Increase line spacing for readability (1.5x to 1.8x is the sweet spot).
• Add padding around sections so content isn’t squished together.
• Align text and images properly.

✅ Bonus Tip: Use grid layouts for a cleaner structure. Many website builders (like Squarespace, Wix, and WordPress) offer grid guides to help with this.

3. Upgrade Your Images (No More Blurry Stock Photos)

Pixelated, stretched, or generic stock images instantly make a site feel low-quality.

Quick Fix:

• Swap out low-res images for high-quality ones. If they look blurry, they’re too small.
• Avoid generic stock photos, choose visuals that feel personal and unique to your brand.
• If you don’t have photos of your own, use free high-quality sources like Unsplash or Pexels.

✅ Bonus Tip: Compress your images before uploading using TinyPNG to keep your site fast without sacrificing quality.

4. Get Rid of the Dead Ends (Fix Broken Links & Buttons)

Broken links and buttons that don’t work make your site feel outdated (and frustrate visitors).

Quick Fix:

• Click through your site and check every link, and if one is broken, fix or remove it.
• Make sure all buttons actually lead somewhere (especially on mobile).
• Set external links to open in a new tab so people don’t leave your site completely.

✅ Bonus Tip: Use Broken Link Checker to find dead links automatically.

5. Simplify Your Navigation

Confusing menus overwhelm visitors and make them leave. Your navigation should be clear, simple, and easy to use.

Quick Fix:

• Stick to 5-7 menu items max. Too many options = decision fatigue.
• Use clear labels like “Services,” “About,” and “Contact” instead of vague ones like “Discover” or “Start Here.”
• Remove unnecessary dropdowns – each extra click is a chance for people to leave.

✅ Bonus Tip: Test your navigation on mobile. If it’s hard to tap or read, adjust it.

6. Add a Clear Call-to-Action (CTA) on Every Page

If visitors don’t know what to do next, they’ll leave. Make it obvious where they should go.

Quick Fix:

• Each page should have one main action (e.g., book a call, sign up, browse products).
• Use clear, direct CTA buttons like “Work With Me” or “Shop Now”, not just “Learn More.”
• Make CTA buttons stand out (bold colors, not hidden in the corner).

✅ Bonus Tip: Place a CTA above the fold (meaning people see it immediately without scrolling).

7. Remove Unnecessary Clutter

Too much text, flashing pop-ups, or random widgets make your site feel overwhelming. A clean site feels professional.

Quick Fix:

• Remove excess text. Get to the point in 2-3 sentences, not 5 paragraphs.
• Kill the autoplay music/videos. No one likes being surprised by sudden sound.
• Ditch the sidebar clutter, and only keep what’s necessary (social links, search bar, etc.).

✅ Bonus Tip: If a section doesn’t serve a clear purpose, delete it.

8. Make Your Contact Info Easy to Find

If people can’t figure out how to contact you, they won’t. Simple as that.

Quick Fix:

• Add a Contact page to your menu.
• Include email, phone (if applicable), and social links, not just a contact form.
• Display your contact info in the footer so it’s visible on every page.

✅ Bonus Tip: If you have a local business, embed a Google Map so people can find you easily.

9. Test Your Site on Mobile (Seriously, Do It Right Now)

Over 60% of web traffic comes from mobile. If your site isn’t mobile-friendly, you’re losing potential customers.

Quick Fix:

• Open your site on your phone and check if text is readable, buttons are clickable, and images fit correctly.
• Use Google’s Mobile-Friendly Test to spot issues: Google Mobile Test
• Make sure your menu is easy to navigate on small screens.

✅ Bonus Tip: Avoid huge blocks of text. Break content into short paragraphs for better mobile readability.

And now you have a more professional website!

You don’t need a full redesign to make your site look and feel more polished. These quick tweaks – fixing fonts, spacing, images, navigation, and CTAs – can make a huge difference.

Your website should feel like a trustworthy, well-designed space that makes visitors want to stick around. And with just a few small changes, you can get there.

Need a full brand + website refresh? Let’s talk 🫶🏻